Terms of Service

These Terms of Service (“Terms”) govern your access to and use of the services provided by Prival Internet Solutions, operating under the trade name Prival (“we,” “us,” or “our”). By creating an account or using our platform, you agree to be bound by these Terms. If you are entering into these Terms on behalf of a company or other legal entity, you represent that you have authority to bind that entity.

1. Service Description

Prival is a unified business operating system designed for small and mid-sized businesses. The platform combines CRM, marketing automation, AI-powered workflows, SMS and email marketing, VoIP telephony, reputation management, and reporting into a single subscription. We also provide strategy, onboarding, and ongoing operating support as part of the service — so you get both software and the team to run it.

The specific features available to your account depend on the subscription plan you select. We may add, modify, or discontinue features at any time, provided we give you reasonable notice of material changes that affect your use.

2. Subscription and Billing

2.1 Plans

Prival is offered on a recurring subscription basis. Plans are available on monthly or annual billing cycles. Annual plans are billed in full at the start of each term and carry a discounted rate compared to monthly billing. The billing cycle and current fees applicable to your plan are shown in your account settings and confirmed in your order documentation.

2.2 Payment Terms

Subscription fees are billed in advance at the start of each billing period. Payment is due immediately upon invoice. We accept major credit and debit cards through our payment processor. If a payment fails, we will attempt to notify you and retry the charge. Accounts with overdue balances may be suspended after reasonable notice.

2.3 Price Changes

We may adjust subscription pricing with at least 30 days written notice before your next renewal date. If you do not wish to continue at the new price, you may cancel before the renewal takes effect. Continued use after the effective date constitutes acceptance of the new pricing.

3. Usage-Based Charges

In addition to your base subscription fee, certain services are billed based on actual consumption. These include:

• AI features — tokens consumed by AI-powered workflows, agents, and content generation tools.
• SMS messages — outbound and inbound SMS, billed per message segment at current carrier-pass-through rates.
• WhatsApp messages — billed per conversation window in accordance with Meta's pricing.
• Email sends — outbound marketing and transactional email volumes above any included tier.
• Telephony — minutes for VoIP calls and phone number rental fees.

Usage-based charges are billed at the end of each calendar month based on metered consumption. Current rates are available in your account settings. We will provide reasonable advance notice of rate changes to usage-based services.

Usage-based charges are not refundable. They represent real costs passed through from underlying infrastructure and carrier networks. See our Refund Policy for details.

4. Acceptable Use

Your use of the Prival platform is subject to our Acceptable Use Policy, which is incorporated into these Terms by reference. The Acceptable Use Policy describes permitted and prohibited behaviors, including requirements around messaging consent, prohibited content categories, and the consequences of violations.

You are responsible for ensuring that all users within your account comply with the Acceptable Use Policy. Violations by users under your account are treated as violations by you.

5. Intellectual Property

5.1 Your Data and Content

You retain full ownership of all data, contacts, content, and materials you upload or create within the platform (“Customer Content”). You grant us a limited, non-exclusive license to process Customer Content solely to deliver the services to you. We do not claim ownership of your data and will not use it for any purpose beyond operating the platform as described in our Privacy Policy.

5.2 Platform and Configurations

Prival retains all intellectual property rights in the platform, including its software, algorithms, workflows, interfaces, and any configurations, templates, or automations we build on your behalf as part of the service. These remain our property and may not be exported, reproduced, or reverse-engineered.

Your Customer Content — your contacts, your messaging, your business data — is always yours and is fully portable at termination. See our Cancellation Policy for data export details.

6. Warranty Disclaimer

THE PLATFORM IS PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, WE DISCLAIM ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND UNINTERRUPTED OR ERROR-FREE OPERATION.

We do not warrant that the platform will meet your specific requirements or that any particular business outcome will result from your use of the service. Results will vary based on your business, your market, and how you use the platform.

7. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, NEITHER PRIVAL INTERNET SOLUTIONS NOR ITS OFFICERS, EMPLOYEES, AGENTS, OR AFFILIATES WILL BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR BUSINESS OPPORTUNITIES, ARISING OUT OF OR RELATED TO YOUR USE OF THE PLATFORM.

OUR TOTAL AGGREGATE LIABILITY TO YOU FOR ANY CAUSE WHATSOEVER, REGARDLESS OF THE FORM OF THE ACTION, IS LIMITED TO THE FEES YOU ACTUALLY PAID TO US IN THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE CLAIM. THIS LIMITATION APPLIES WHETHER THE CLAIM ARISES IN CONTRACT, TORT (INCLUDING NEGLIGENCE), STATUTE, OR OTHERWISE.

Some jurisdictions do not allow the exclusion or limitation of certain warranties or liability, so some of the above limitations may not apply to you.

8. Governing Law

These Terms and any disputes arising from them will be governed by and construed in accordance with the laws of [GOVERNING_LAW_JURISDICTION], without regard to its conflict of law principles. The parties consent to the exclusive jurisdiction of the courts located in that jurisdiction for resolution of any dispute arising under these Terms.

9. Trade Name

“Prival” is a trade name of Prival Internet Solutions. All references to “Prival” in these Terms, on our website, and in our marketing materials refer to Prival Internet Solutions as the contracting legal entity.

10. Modifications to These Terms

We may update these Terms from time to time. For material changes, we will provide at least 30 days written notice — by email to your account address, by in-app notification, or both — before the new Terms take effect. Material changes include anything that meaningfully reduces your rights, increases your obligations, or affects core service terms.

Non-material changes (such as clarifications, corrections, or updates to reflect new features) may take effect immediately and will be reflected in the “Last updated” date at the top of this page. Continued use of the platform after any changes take effect constitutes your acceptance of the updated Terms.

11. Contact

If you have questions about these Terms, please contact us at hello@prival.com. We are happy to clarify any provision before you sign up.